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what happened between Apple and Android?
This is a reality that looks a
bit like the battle between PC and Mac. The future was -in the eighties of
the last century the PC, as it opened its architecture and then went N
manufacturers to create compatible machines with IBM PC. Apple settled on
proprietary hardware and then had a share in the market today do not even come
to 20 percentage points. The apple company has directed its efforts to a
particular market niche and has found it, but having opened its architecture may
be seeing a very different scenario. And this is exactly what happened between Apple and Android. IPhone marked a new
approach (and also smart) mobile phone, but Android, with an open architecture
quickly became a market which is already majority. The history of the PC and the Mac is very similar and seem to repeat, now in the field of smart phones.
If we go to the numbers; Android
sales reach 1.15 billion units this
year, giving a 79.4% of the smart
phone market. Apple has 16.4%, with 237 million units and may be a
negligible figure, but these terms, Android exceeds by nearly 5-1 to the iPhone, that simple. What is
perhaps more surprising is the case of tablets. Apple iPad dominated with
it before, but time has passed and now the apple company has sold 17% of partner Samsung and other
manufacturers have nearly all other tablets, 83% of sales units.
Android apps vs iPhone apps
With respect to virtual stores; the
Google Play Store downloads has increased by 85%. However, despite this, Apple continues to maintain leadership
by 45% more in the App Store. That is, despite the volume
of phones with Android system, who have downloaded more iPhone apps than his
antagonist.
Regarding the development of
apps, I must say that developers fall into two categories. Namely: those who
make games and software for that program to
other markets. For example, the average game programmer builds apps for
platforms 2.6 while those who do not
play games, build applications for 2.2
platforms. 37% of all apps are
developed for iOS and Androids, while 28% is for Android and 12% is for iOS. There obviously-more Android
developers, in a ratio of 7-5, so it
is clear that the most popular Android platform iOS will remain.
who is will lag?
Something must be clear; Although
Apple was a digital divide in fact smart
and mobile phones, all copied the business
model created by Jobs, have been unable to maintain leadership and today
virtually an Android phone is equally usable as an iPhone. Technologies,
despite patents, eventually imitated and this is what happened. Apple
was the one who probably got one of the best tablets on the market, but as its
competitors can be no longer say that differences with what they can do with
their tablets using Android. It is clear that innovation to which we had become
accustomed Apple has long without taking a nasty blow to the market. It is
clear that innovation is not something that can be every day, but clearly in
this regard Apple has begun to fall behind in movement.
References:
Developer Economics State of the
Nation Developer Q3 2015
App Annie Index: Market Q2 2015
i-programmer
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